meet scent theory
At Scent Theory, we believe fragrance should do more than smell good, it should take you somewhere.
From hand soap and lotion to sanitizers and seasonal gift sets, we create fragrance-forward body care designed to turn everyday moments into small escapes. Each product is thoughtfully crafted to evoke memories, spark emotion, and make the routine feel a little more special.
Whether it’s cotton-candy days at the fair, warm vanilla and creamy coconut on a tropical getaway, or the cozy comfort of fresh-baked holiday treats, our scents are made to transport you no matter the season.
Take a moment to get away any time of the day!
fall for our everyday favorites!
Offered exclusively at Walmart and on Walmart.com
shop our collections
“Living along the beautiful gulf coast, I know what the beach smells like and Scent Theory has nailed it!”
- Mother of Dogs
“The best scent everrrrr!”
- Briankallenauthor
"I spotted these today at our local store and didn't even think twice - I adore Scent Theory's wild black cherry foaming soap and this layers perfectly." - Amanda, Walmart.com review
“Calm and happy! I love lavender!”
- viviansaade
Smells sooo good and makes your hands super soft.”
- Sabrina_astran
"If Christmas was a smell at the spa. This hand soap smells exactly like that. It's aromatherapy smell gives off spa vibes. I don't even wanna share it with my kids." - MyOhMy, Walmart.com Review
